Episode 1: Apple: Design Thinking and the Comeback Kid
Explore how Apple revolutionized the tech industry with design thinking and innovation, especially during its remarkable comeback in the early 2000s under Steve Jobs' lea...
Business
Business Legends: How Great Companies Were Built
The origin stories of companies that changed the world
First episode free — Listen now, no account required
7 episodes50 min total
What you'll learn
Course outline
Episode 2: Amazon: Long-Term Thinking and Customer Obsession
Delve into Amazon's relentless focus on customer satisfaction and long-term growth strategy, illustrating how these principles have driven its dominance.
Episode 3: Nike: Brand Building and Just Doing It
Uncover how Nike has become synonymous with performance and motivation, focusing on the power of strong branding and the 'Just Do It' campaign.
Episode 4: Netflix: Pivots and Disrupting Yourself
Analyze Netflix's ability to pivot from a DVD rental service to a leading content streaming platform and how self-disruption is key to its evolution.
Episode 5: Starbucks: Scaling Experience and Culture
Examine Starbucks' journey to global recognition by scaling its coffee shop experience and creating a unique culture around coffee consumption.
First episode free — Listen now, no account required
Episodes
Enjoying your trial?
Subscribe to unlock all 7 episodes — just $1.99/month
Enjoying your trial? Unlock the full course.
Subscribe — $1.99/monthShare this course
Topics covered
Business
